Marketing Careers

The Carlson School marketing department is among the top-ranked institutions in the world for generating cutting-edge research. Students will engage with an innovative curriculum, and access opportunities to participate in case competitions, club events, and an unmatched experiential learning program that prepares them to transition into or accelerate successful careers in marketing.

Alumni Network

Top companies from across the country and world recruit Carlson MBA's into Marketing functions.

Annie Young-Scrivner
Annie Young-Scrivner

Executive Vice President, Starbucks

Tom Lamb
Tom Lamb

Chief Marketing Officer, Lowe's

Dave Wagner
Dave Wagner

VP of Marketing Partnerships, General Mills


Not only do students discover the latest marketing concepts and trends in the classroom, they get opportunities to apply new lessons to emerging issues in a real-world business environment.

Experiential Learning

Carlson Brand Enterprise (CBE)

A one-of-a-kind experiential learning opportunity that connects students with client organizations and challenges them to address a real-world marketing challenge. Carlson MBA students work in teams, and complete three 7-12 week projects throughout the Carlson Brand Enterprise.

Learn More: Brand Enterprise 

Popular MBA Courses

  • Brand Management
  • Digital Marketing
  • Persuasion & Influence
  • Pricing Strategies
  • Buyer Behavior
  • Marketing Research

Featured Faculty

Top-Ranked Marketing Faculty

Carlson MBA students engage with internationally renowned educators and researchers, and an innovative marketing curriculum that prepares them to thrive as managers and marketers. The Marketing department at the Carlson School ranks No. 3 in the world for research productivity and is the 5th most cited marketing department in the world.

Learn More: Marketing Department 

Dave Hopkins
Dave Hopkins

Carlson Brand Enterprise, Managing Director

Kathleen Vohs
Kathleen Vohs

Land 'O Lakes Chair in Marketing, Professor

Marketing Beyond the Classroom

The Carlson School offers a variety of clubs and organizations for students to explore marketing beyond the classroom and expand their networks.

Featured Clubs

Carlson Marketing Network

Marketing Network is dedicated to developing successful marketing professionals by providing opportunities that connect students to expertise at the Carlson School and in the broader business community.

Spotlight: Case Competition

Elite Eight Brand Management Case Competition

Hosted by the Carlson School, Elite Eight brings together top brand management students, professionals, and researchers from across the country for a three-day competition highlighting the challenges facing brand managers in today's competitive marketplace.

Contact Full-Time MBA