Master of Marketing Careers
The Carlson School’s Masters in Marketing prepares students to thrive in a fast-evolving marketing landscape. Through our comprehensive curriculum, you’ll gain expertise in digital brand identity, marketing analytics, and driving positive social impact—including sustainability and inclusivity. Beyond the classroom, you'll connect with a strong network of peers, faculty, and alumni in the Twin Cities' dynamic business scene.
Master of Marketing Graduates Set the Bar
The Class of 2024 excelled, with 90% of graduates receiving employment offers within six months of graduation and earning a mean base salary between $42,000 and $85,000. Their success demonstrates the program’s ability to launch thriving marketing careers.
Accelerated Career Momentum
The Carlson School Master of Marketing program gives you a competitive edge with an accelerated 9-month graduate degree. Designed for ambitious marketers, this fast-paced program deepens expertise, sharpens strategic skills, and prepares you to tackle high-impact roles in marketing leadership—all in less than a year.
Top Companies Hiring Master’s Degree in Marketing Graduates
Graduates of the Carlson School’s #2-Ranked Master of Marketing program (QS World University Business Masters Ranking) in North America have secured roles at top companies demonstrating the program’s strong industry connections and career impact.
Discover Our Graduate’s Marketing Career Paths
Discover how 3 master’s degree in marketing graduates launched their careers at 3 distinct companies, leveraging their hands-on education to break into the dynamic world of marketing.
Marketing Career Support for a Lifetime
The Carlson School’s extensive network connects you with industry leaders and future colleagues across local, national, and global business communities. The Carlson Business Career Center (CBCC) provides comprehensive marketing career support to help you navigate every stage of your professional journey.
Receive personalized guidance from expert career coaches. From defining your ideal marketing career path to negotiating job offers, your coach will be with you every step of the way.
Each year, local and national organizations visit campus to recruit top talent. Hundreds more post jobs in marketing through our TalentLink portal, offering you direct access to a wealth of marketing career opportunities.
Engage with 100+ top companies at exclusive on-campus sessions. Learn about different company cultures, connect with industry professionals, and expand your professional network.
5 Reasons to Get a Master’s in Marketing Degree
If you’re passionate about business, psychology, or social sciences, a marketing masters offers the ideal mix of creativity and strategy. From advertising and branding to market research and consumer behavior, this versatile field allows you to shape your career in marketing around your interests.
Launch Your Marketing Career at UMN
Gain in-demand marketing and leadership skills with a Master of Marketing degree.