Carlson brand Enterprise

Carlson Brand Enterprise

Apply knowledge from the classroom to develop solutions for a real client. In the Carlson Brand Enterprise, undergraduate and MBA students act as marketing strategy consultants by applying strategic and analytical concepts to complex business problems for a partner organization.

MBA Students

The Carlson Brand Enterprise (CBE) is a one-of-a-kind consultancy where leading MBA students work with senior management at top companies to solve marketing and business challenges. Unlike most project-based student consultancies, the Carlson Brand Enterprise operates as a professional services firm, serving multiple clients and providing high-level, strategic services.

Undergraduate Students

The Carlson Brand Enterprise is a one-of-a-kind consultancy where leading MBA students work with senior management at top companies to solve marketing and business challenges. Unlike most project-based student consultancies, the Carlson Brand Enterprise operates as a professional services firm, serving multiple clients and providing high-level, strategic services.

Leadership

Prior to joining Carlson School, David had spent more than 20 years in leadership positions in consulting and industry. In addition to the Brand Enterprise he teaches MBA and executive courses in Marketing Strategy and Brand Management.

Gain Real Experience in Carlson Brand Enterprise - Hands-on learning is a hallmark of the Carlson School experience, challenging students to apply what they've learned in partnership with real businesses.

Learn from Leading Scholars - Learn core methodologies and frameworks used by professionals to analyze complex challenges

Connect with Top Employers - The Carlson School's extensive network spans local, national, and global business communities, introducing students to industry leaders and future colleagues.

Be Part of an Exceptional Team - Fully analyze and understand marketing strategy and how brand assets can be identified, leveraged, and managed to create the most value for an organization

From Marines to Marketing

Not many MBA candidates find themselves prepping for the GMAT in the middle of the Pacific Ocean aboard a hulking U.S. Navy ship. But that’s exactly where Chris Brudzinski, ’17 MBA, began his journey from the Marine Corps to the Carlson School in 2015.

 

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