Executive presenting in a meeting

Executive Presence

This two-day program coaches business leaders to communicate effectively with executives, build credibility, and establish their personal brand. This course is designed for executives seeking to improve their communication abilities as well as leaders who regularly engage with executives.

Program Details

In Person: Minneapolis, MN

About the Program

Mastering the tools, techniques, and methods to engage other executives in a variety of contexts is critical to upward mobility and will enhance your credibility.  This class will enhance your ability to present clear and compelling 1:1 executive briefs, discover techniques for engaging executive teams and create impactful presentations.

Experience & Results

This two-day program explores three foundational elements of executive presence that any aspiring business leader must master: engaging in effective executive dialogue, establishing a personal brand, and increasing social capital. You’ll build the foundation for increasing your leadership capital by exploring feedback from your individual Marcus Buckingham Standout Assessment report.

From this solid base, you’ll then craft your personal brand value proposition, an essential element to differentiating and establishing yourself in business. Establishing a deliberate social network increases your access to information, influence, and visibility. A deliberate and conscious approach to your social network will give you access to those who are critical to your success. In Executive Presence, you will create a roadmap for expanding and maintaining your network to maximize your credibility and increase your power.

Learn how you can customize this program for your organization.


Program Contact
Contact Carol Roecklein


  • Leaders who depend on effective presentation and communication skills to drive key initiatives for their organizations
  • Managers who are preparing for executive roles
  • Individuals who lead projects and programs which require communicating at an executive level

Key Benefits

  • Create a strategy to increase your social network
  • Craft your personal brand statement
  • Use techniques to maximize digital communication
  • Develop a 1:1 executive summary
  • Adapt messaging based on style
  • Storyboard a presentation
The class was very insightful. It gave me tools to improve my network, brand, and my ability to present and persuade.
– Executive Presence Program Participant


Day 1
Importance of Leadership Presence - Setting the Stage

Increasing Influence via Social Networking

Social Networks in Organizations
Building Your Leadership Brand

Positioning & Leveraging Your Personal Brand
Day 2
Developing Executive Presence (Seven Keys)

Adapting Your Messaging Based on Style

Presenting Executive Summaries
Identifying Your Natural Strengths

Analyzing & Structuring Your Presentation

Delivering with Impact

Additional Details


Mary Zellmer-Bruhn
Professor, Organizational Behavior; Chair, Department of Work and Organizations
Dr. Zellmer-Bruhn is a Professor of Organizational Behavior and Chair of the Work and Organizations Department of the Carlson School of Management.
Stephen Glomb
Senior Associate Director & Career Coach, Carlson Graduate Business Career Center

Stephen Glomb is the Departmental Director, Carlson Graduate Business Career Center, Carlson School of Management, where he works with graduate business students and professionals in the executive, full-time, and part-time MBA programs.

Amy Tolbert
Carlson Executive Educators Network

Amy S. Tolbert, PhD, CSP develops multicultural organizations and individuals by bringing you cutting-edge topics, such as multicultural and diversity initiatives, leadership competency development, managing to style, and creating breakthrough teams.

Register Today!