Experiential Learning

Real Data. Real Clients.
Real Business Analytics Experience.

In the Carlson Analytics Lab, students apply class learning to real-world business analytics projects. The clients are diverse companies with critical-path business questions that need answers. The data sets are complex, interesting, often messy, and challenging. The hands-on learning experience sets Carlson students up for success post-graduation—and sets them apart on the job market.

Carlson Analytics Lab

In the Carlson Analytics Lab, MSBA students work with client companies applying analytics to real business challenges.

Work with Leading Companies to Solve Real Business Problems

Client companies have included Fortune 500 players form across industry sectors. Major retailers, medical device manufacturers, leading consulting firms, agribusinesses, entertainment destinations, healthcare providers, and an airline have partnered with the lab. Students in the one-year MSBA work directly with a partner company on a semester-long project. In addition, Carlson School analytics students have opportunities to work on company-sponsored case projects at various times during the year.


Gain Valuable Analytics Job Experience

Working in teams of four to six, MSBA students work directly with their partner companies to derive business value from data analytics. Advised by faculty and staff members, students run their own projects from start to finish, assessing needs and devising project-specific approaches to the work.

Experiential learning projects take place during spring semester and unfold over 14 weeks. Students finish their MS in Business Analytics degree with real work experience, making them very attractive to potential employers.

    Real World Learning

    '17 MSBA alumni discuss how the experiential learning project allowed them to apply classroom learning

    MSBA Students in Classroom

    Analytics students derive many benefits from project work:

    • Get exposure to leading organizations
    • Practice tools from the classroom in a real-world environment
    • Obtain business experience to share with future employers
    • Lead development of solutions for the client organization with potential for implementation

    Work with Our Students

    Companies that work with the Carlson Analytics Lab get high quality project work and the opportunity to meet talented students before they hit the job market. 

    Visit our prospective client site

    Solve Business Challenges with Data and Analytics
    Contact MS Business Analytics