Marketing Professor Tony Cui has been selected as a Marketing Science Institute (MSI) Scholar. This is a mid-career award recognizing individuals’ excellence in scholarship and recognizes top scholars who are setting the research agenda for the field.

Cui, who holds the Margaret J. Holden and Dorothy A. Werlich Endowed Professorship in Marketing at the Carlson School, will receive the award at the MSI Scholars Conference in Breckenridge, Colorado, this summer.

MSI is a nonprofit organization dedicated to bridging the gap between marketing theory and business practice.