Linli Xu

Linli Xu

Assistant Professor
Marketing

Education:

  • PhD 2012
    Marketing University of Southern California
  • MA 2004
    Economics University of British Columbia
  • BA 2002
    Economics Jilin University

Expertise:

  • Advertising
  • Automotive Markets
  • Dynamic Evolution of Market Structure

About Linli

Linli Xu joined the Carlson School of Management, University of Minnesota in 2012 after receiving her PhD from the University of Southern California (USC). Her research interests focus on the advertising and media and specialize in the automotive markets. Her work has been published in Marketing Science and Management Science. She has presented at several marketing conferences, including UTD-FORMS conference, Marketing Dynamics Conference, and INFORMS Marketing Science Conference. She was awarded the 2010 James S. Ford/Commerce Associate Ph.D. Fellowship in recognition of her outstanding scholastic achievement and research while she was at USC. Linli Xu has a BA in Economics from Jilin University (China) and a MA in Economics from the University of British Columbia (Canada).


Selected Works & Activities.

Browse some of my work and see what I’ve been up to.

  • Honors and Awards

    Doctoral Student Excellence in Teaching Award, USC-Marshall, 2011

  • Honors and Awards

    AMA-Sheth Doctoral Consortium Fellow, Oklahoma State University, 2011

  • Honors and Awards

    James S. Ford/Commerce Associates PhD Fellowship, USC-Marshall, 2010

  • Honors and Awards

    Summer Institute in Competitive Strategy (SICS) travel grant, UC Berkeley, 2010

  • Honors and Awards

    Participant – Institute on Computational Economics, University of Chicago, 2009

  • Honors and Awards

    INFORMS Marketing Science Conference Doctoral Consortium Fellow, 2008

  • Honors and Awards

    Jeffry Abbott Memorial Scholarship Award, USC-Marshall, 2008

  • Honors and Awards

    Marshall School of Business Graduate Assistantship, 2007-2012

  • Research Grants

    MSI Research Grant, 2015

  • Research Grants

    Dean's Small Grand, Carlson School of Management, 2013, 2015

Edit Profile