Leader in course breakout

Power & Influence

Effective people in professional capacities use personal influence to build team relationships and get work done. This course will teach you how to communicate effectively and build confidence in your ability to positively influence the people around you.

Program Details


12 Contact Hours | 1.2 Continuing Education Units (CEU) 

Register by Credit Card Register by Invoice
In Person: Minneapolis, MN

About the Program

Leaders are unlikely to be successful if their approach is to simply demand things get done. Most people in professional capacities use their influence to motivate and inspire their teams and cement their authority. This course will teach participants how to use influence to build relationships, generate goodwill, and get work done.


Experience & Results

Course participants will explore the ethics of influence and learn techniques for generating motivation. They'll practice approaches for strategically building relationships and developing reciprocity. They'll learn how to generate authority and harness social information and cues to be a stronger leader. This skill-set is useful for anyone who works with people and coursework is designed to help participants understand the psychology of why people act the way they do. Participants will complete the course with increased confidence in their ability to influence people.

  • Participants learn to use practical tools to become more powerful and influential with coworkers, managers, and partners
  • Lectures, discussions, and live exercises teach you how to master and mobilize entire teams, departments, and organization


Learn how you can customize this program for your organization.

Program Contact
Contact Carol Roecklein


  • Managers who have a grasp technical skills but still want to become more influential
  • Leaders with goals to improve emotional intelligence
  • C-suite
  • Managers and directors who must lead across teams or in areas without formal authority

Key Benefits

  • Manage both team and interpersonal relationships more effectively
  • Hone presentation techniques
  • Refine your EQ (emotional intelligence)
  • Master practical approaches for successful verbal and non-verbal communication

Participant Perspective

Two participants of the Power & Influence program share how this course helped them practice a variety of persuasion and influence tactics for motivating action and inspiring their colleagues.

This class was a great way to learn how to focus and plan for the discussions where you might have to persuade others. The principles I learned will definitely help me in the future. I thank Professor Vlad Griskevicius for his excitement and enthusiasm to keep the course fun.
– Power & Influence Program Participant

Faculty Perspective

In this video, Professor Vladas Griskevicius discusses how the Power & Influence program strengthens participants' ability to communicate effectively and positively influence key stakeholders. 


Day 1
How Small Things Can Have a Big Effect

The Ethics of Influence

Pre-Persuasion & the Contrast Principle

Strategically Building Relationships: Principle of Reciprocity
Harnessing Social Information: Principle of Social Proof

Building Power without Power: Principle of Authority
Day 2
Instilling Motivation: Principle of Consistency

Motivating Action: Principle of Scarcity
Long-Term Influence: Principle of Liking

Integrative Communication Exercise

Additional Details


Vlad Griskevicius
Associate Dean of the Undergraduate Program, Carlson Family Foundation Chaired Professor of Marketing

Register Today!


12 Contact Hours | 1.2 Continuing Education Units (CEU) 

Register by Credit Card Register by Invoice

12 Contact Hours | 1.2 Continuing Education Units (CEU) 

Register by Credit Card Register by Invoice