Carlson Building

Creating and Executing Strategy

Learn how to develop a sound strategy and foster its implementation throughout your organization.

About This Program

To learn more about this program, download the brochure or reach out to Carol Roecklein at or at (612) 625-5412.

To truly make an impact in an organization, a leader must be able to develop and execute strategy.  However, in today’s dynamic marketplace, this is not an easy task. While facing highly complex organizations, competitive-global markets, and demanding stakeholders, leaders are under constant pressure to increase shareholder value.

Creating and Executing Strategy explores what it takes to think and act strategically. You’ll learn to identify where disruption may occur as well as analyze your strategic position in the marketplace. You’ll explore how to create a strategy and how to link this strategy to your goals. Finally, you’ll discover how to successfully implement your strategy, including incorporating the critical role of organizational culture.



Creating and Executing Strategy is designed for mid- to senior-level leaders who are responsible for strategy creation and/or execution.


Key Benefits

  • Explore the sources of digital disruption in today’s contemporary business environment
  • Learn how to conduct a competitive analysis that includes market entry, pricing, and capacity to expand
  • Discover how to make better corporate strategy decisions regarding vertical integration, horizontal integration, and geographic expansion
  • Understand the essentials of strategy, including goals and how to achieve them
  • Identify the link between culture and strategy
  • Discuss how and why corporate culture may need to change in response to a new strategy
  • Learn how to be a strategic leader throughout the strategic execution process
  • Discover how to align the organization to support desired changes
  • Understand why poor communication is often cited as a cause of poor execution performance and explore ways to overcome this problem
  • Learn why resistance to an implementation effort is often rational and what you can do to address this resistance
  • Explore tools and frameworks for keeping an execution effort on track
Program Details
Cost: $4500.00

It is a truism that disruption is the only constant in today’s world. It is precisely to navigate such a world that a deep understanding of strategy becomes invaluable. This program will provide you with the concepts and tools to imagine and realize a resoundingly more successful future for your company.


For someone who is very involved in developing and implementing strategy, Creating and Executing Strategy was very helpful for me. It had the right levels of research, lecture and peer collaboration to give me the skills needed to make me better at leading strategy in my organization.

– President / Hagen-Dazs Shops

Additional Details


Day 1

Day 2

Day 3


Sources of digital disruption

Online platforms and multi-sided markets

Managing online platforms

Creating a strategy

Goals of a good business strategy

The strategic execution process

Getting alignment for the proposed strategic changes


Market forces underlying industry profitability and company performance

Industry evolution and optimal responses for growth

Digital disruption’s effect on strategy

Corporate culture and strategy 

Why resistance to change implementation is often rational and how to overcome it

Schedule subject to change.

Aks Zaheer
Professor, Curtis L. Carlson Chair
Jason Chan
Associate Professor, Mary and Jim Lawrence Fellow
Contact Carol Roecklein

Executive Education Certificates

Showcase your investment with an Executive Education certificate.


Executive Education Blog

Follow our blog for insights into your toughest business challenges.