De Liu
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About
De Liu's general research interests lie in combining economic thinking with sociological and psychological perspectives in analyzing and designing mechanisms for digital markets and platforms. His current research deals with economics of Internet auctions & contests, gamification, social media and social commerce, crowdfunding and Internet finance. His research has appeared in outlets such as MIS Quarterly, Information Systems Research, Journal of Marketing, Journal of Market Research, Production and Operations Management. De Liu currently serves as an associate editor for Information Systems Research and Journal of Organizational Computing and Electronic Commerce. He teaches big data and business analytics courses at Carlson School, and serves as the Program Director of the MS in Business Analytics.