Business Analytics Minor

The business analytics minor provides an opportunity for students specializing in one of the functional areas of business to gain additional skills that will prepare them for data-driven and analytics-based decision making. Students will be exposed to courses in descriptive, predictive and prescriptive analytics. Elective courses will provide students knowledge about specialized analytic tools so they can be prepared to interact with data scientists and bring insights from the large amounts of data to their functional areas. As business analytics emerges in the market across a variety of areas (information systems, marketing, finance, human capital, etc.), the demand for this skill set is envisioned to cut across all areas of business, making it a useful addition to any major.

Minor Curriculum

View the full Business Analytics Minor catalog:

Business Analytics Minor Program Requirements & Course Descriptions

FAQs

The MIS major and minor prepares students to make better decisions by applying information technologies to solve business problems. MIS focuses on the technological infrastructure, operations and IT enablement of key business processes of an organization. Business Analytics prepares students majoring in areas such as marketing, MIS, finance, and HR to use specialized analytic tools to help businesses make data-driven and analytics-based decisions.

Business intelligence analysts, marketers, consultants, product managers, IT directors, and human resources leaders, to name a few. The need for business analytics spans roles and functional areas, and demand is growing.

From start-ups to the Fortune 100 in manufacturing, agribusiness, computing, healthcare, retail (online and in-store), media/entertainment, travel, financial services, and beyond. Analytics skills are highly transferrable.

They will use data to answer critical business questions and solve a wide range of business problems. Modern analytics goes well beyond simply reporting data on what happened in the past. Today’s analytics professionals use data to detect patterns and anomalies, predict future conditions (e.g., demand, customer behavior), optimize systems (e.g., operations, supply chains), and find valuable insights to drive all aspects of the business.

Some courses may be double-counted, but there are restrictions:

  • The Marketing Department recommends that no more than four credits of marketing courses be double-counted in the marketing major.
  • Fina 5422 and 5423 may fulfill elective credits in the finance major or minor.
  • IDSc 4444 and 3103 may fulfill credits in the MIS major or minor, but IDSc 4110, 4210, and 4310 are specific to business analytics and are not appropriate for the MIS discipline.
     
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