Conference attendees with words, "Ignite November 17, 2023 McNamara Alumni Center"

Ignite Conference Registration

Ignite is a conference that fuses two distinct marketing perspectives by bringing together some of the country’s leading business scholars with corporate leaders from premier companies. Gain practical, data-driven insights on the latest digital tools to inform your marketing strategy through a combination of theoretical knowledge and real-world lessons.

Register Now for Virtual Attendance



Registration Rates

Registration DatesConference Amenities


UMN Student Rate 

(With Valid Student ID)

Early In-Person Rate Through October 20 Includes: Conference, Lunch, Parking, Reception and gift



General In-Person Rate October 21-November 8Includes: Conference, Lunch, Parking, Reception and gift



Virtual Rate Through November 15Includes: Virtual Only



** Convenient, complimentary parking with tunnel access to the McNamara Alumni Center for all in-person attendees **


Cancellation Policy

Any cancellation prior to October 15 is subject to a 50% administration fee. No refunds will be made after October 15.


Registration Closes 

November 8, 2023



Contact the ticketing office at 612-624-9848 or email Ashley Beukelman at


Become a Sponsor

Sponsors of Ignite helps the Institute for Research in Marketing fulfill its mission of bringing together the expertise of the Carlson School's marketing faculty with top marketers and market research professionals from global brands to create dialogue that drives forward the science and practice of marketing.  

Learn about sponsoring Ignite