Master of Marketing Admissions

Who we're looking for

You could be a great fit if you meet the following criteria:

  • You’re a college junior or senior, a recent college graduate, or just starting your professional career.
  • You have strong critical-thinking and communication skills.
  • You are ready to launch yourself into a fun and rewarding career.


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Master of Marketing Admissions Prerequisites

Bachelor's Degree

A first university degree that is equivalent to a 4-year U.S. bachelor's degree.

Completion of Statistics Course

Completion of at least one college-level statistics course is required by the time of enrollment but is NOT required for admission consideration.

What you need to apply

Minnesota Carlson's Master of Marketing program offers a streamlined online application. The following materials are required to apply:

  • Academic records from all institutions attended
  • Video Interview (self-recorded)
  • Video Essay
  • Personal short essays
  • Resume
  • 2 recommendations
  • English Language Test (if applicable)

View all application requirements

Explore Applications Tips & Resources

Application Tips from our Admissions Team

The admissions teams from the Carlson MBA and specialty master’s programs offer some of their top tips to help set your application apart from the rest.

Gus Ochoa, '20 MBA

Gus Ochoa, '20 MBA, discusses storytelling and how his background is reflected in his marketing. In just nine months, Minnesota Carlson's Master of Marketing degree can prepare you for a fun, rewarding career where you can make a difference.

Questions?

Have an admissions question or need guidance on whether the program is right for you? Connect with our admissions team for a one-on-one consultation.

Master of Marketing Admissions FAQs

Applicants must hold a bachelor’s degree (or equivalent to a U.S. four‑year degree) from a recognized institution and have completed at least one college‑level statistics course (grade C or higher) before orientation on August 15. Required application materials include a résumé, essays, a video interview and two recommendations.

While there is no minimum GPA or test score requirement, you can review our class profile to see the typical academic background and test scores of enrolled students.

Work experience is not required. Students in the program typically have 0–3 years of work experience, and the curriculum is built to support recent graduates and early-career professionals.

No, GMAT or GRE scores are optional and are not required for admission consideration.

There are five application deadlines, running from December 1 through July 15. For international applicants outside the United States, April 1 is the final deadline. View requirements & deadlines.

Yes, an undergraduate degree can be from any field, provided it is equivalent to a U.S. 4-year bachelor's degree.

The Minnesota Carlson Master of Marketing is a 9-month program built on applied learning. Located in the Twin Cities, the school puts you in the center of a thriving business ecosystem. A key part of the curriculum is the Carlson Brand Enterprise. In this full-semester consulting project, you work directly with real companies on live marketing challenges. You connect with major employers and alumni who are actively involved in the classroom.

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