Conference Agenda

TIME EVENT
7:30 a.m. Breakfast (Atrium)
8:15 a.m.

Welcome & Open

8:20 a.m.

Introduction

8:30 a.m.

How Different Audiences Approach Trust

  • 8:30 a.m. - Gary Judd (Global SPEED of TRUST Practice Leader, Franklin Covey)
  • 9:10 a.m. - Melissa Koenig (Professor, Institute on Childhood Development)
  • 9:50 a.m. - Panel Discussion with Chair Ari Silkey (General Manager, Amazon Minneapolis)
10:10 a.m. BREAK
10:30 a.m.

Consumer Drivers and the Activism Movement

  • 10:30 a.m. - Leslie Gaines-Ross (Chief Reputation Strategist, Weber Shandwick)
  • 11:10 a.m. - Akshay Rao (Professor, Carlson School)
  • 11:50 a.m. - Panel Discussion with Chair Steve Parente (Professor, Carlson School)
12:15 p.m.

Lunch (Atrium)

  • Steve Cramer (President & CEO, Minneapolis Downtown Council)
1:15 p.m.

Trust and Today's Consumer Environment

  • 1:15 p.m. - Michael Ahern (Head of Strategic Client Growth, 3Cinteractive) & Michael Becker (Managing Partner, Identity Praxis)
  • 1:55 p.m. - Kathleen Vohs (Distinguished McKnight University Professor, Carlson School)
  • 2:35 p.m. - Panel Discussion with Chair Jill Renslow (SVP Business Development & Marketing, Mall of America)
2:55 p.m. BREAK
3:15 p.m.

Keynote Speaker

4:00 p.m.

Wrap-up

  • Chris Behrens
  • Steve Goodyear