Norah Lu, '24 MS in Business Analytics: Bridging Finance and Analytics
Wednesday, November 6, 2024
Meet the Carlson School community and learn about the experiences and career connections we offer.
What was your initial reason or motivation for pursuing a master's in Business Analytics?
After graduating with my undergraduate degree in Finance, I started my career as a financial analyst. While working on a business system modernization project, I saw first-hand how effective database design and data utilization can streamline workflows and drive efficiency. This sparked my career passion for the intersection of finance and business analytics, inspiring me to pursue an MS in Business Analytics to deepen my analytical skills and tackle real-world challenges.
Why did you choose the Carlson School?
I chose the Carlson School of Management because it offers one of the few top-tier dual degree programs in Finance and Business Analytics, which align perfectly with my background and career goals. Also, the Carlson School's impressive employment statistics and strong alumni network in leading financial firms like Capital One, JPMorgan Chase, and PayPal stood out. The ability to connect with successful alumni in companies I aspire to work for was a major factor in my decision.
How has your Carlson School experience helped you change your career path and get to where you are?
Building a Strong Technical Foundation
The course design gave me a solid foundation in coding and data analytics, with up-to-date courses like Big Data Analytics and advanced Machine Learning/GenAI.
Hands-On Experience with Real Business Impact
The experiential learning projects, working with real clients on impactful business problems, gave me valuable stories to reflect on and prepared me for future teamwork.
Career Center Support and Networking Opportunities
Additionally, the Career Center was instrumental in refining my resume and interview skills. Through alumni events and company connections, I built a strong network with companies I aspire to work for.
The course design gave me a solid foundation in coding and data analytics, with up-to-date courses like Big Data Analytics and advanced Machine Learning/GenAI.
What advice would you give to help potential applicants gain admission into Carlson’s MS in Business Analytics program?
My advice for prospective applicants is to fully leverage available resources—connect with alumni, attend company info sessions, stay informed on emerging technologies, and explore how the Carlson School’s curriculum aligns with your career goals. It’s also important to demonstrate a balance between technical skills and business insight. When solving problems, focus not just on technical metrics like model performance but also on the broader business impact of your solutions. This holistic approach will set you apart and show your readiness for real-world challenges.