Dan Wallace

Dan Wallace

Lecturer
Marketing

Contact

3-150 CSOM

Education:

  • Executive MBA
    University of St. Thomas
  • BS
    Marketing, Arizona State University

Expertise:

  • Strategic Planning
  • Entrepreneurship
  • Business-to-Business Sales
  • Branding
  • Communication

Biography

Dan Wallace started his career in brand advertising and moved on to work as a marketing consultant, entrepreneur, and full time teaching professor at the University of Wisconsin. He is the co-author of The Physics of Brand, published by Simon and Schuster. He also works as a strategic planner with CO2 Coaching.

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