Institute for Research in Marketing
The Institute for Research in Marketing leverages the expertise of the Carlson School's world class marketing faculty and an advisory board of practitioners from leading corporations to foster rigorous and relevant research that improves the science and practice of marketing. The Institute provides a forum for dialogue among marketing scholars, practitioners, policymakers, and students.
Two Marketing Profs Named Among Top 40 in World
Professor Kathleen Vohs and Associate Professor Vladas Griskevicius have been selected by Poets & Quants as two of the "40 Most Outstanding B-School Profs Under 40 in the World." To compile its list, Poets & Quants polled business school administration, faculty, students, and alumni for their top picks.
Julie Moore is Vice President, Marketing at Ecolab Inc., the world's leading provider of cleaning, food safety and infection prevention products and services. In her current role, Moore is responsible for driving global marketing excellence, Ecolab global brand development, and marketing functional leadership through strategic planning and talent development.
Forthcoming (August 2015):
"Attention Modes and Price Importance: How Experiencing and Mind-Wandering Influence the Prioritization of Changeable Stimuli," by Prof. Rohini Ahluwalia in the Journal of Consumer Research.
"It's Not Just Numbers: Cultural Identities Influence How Nutrition Information Influences the Valuation of Foods," by Assoc. Prof. Carlos J. Torelli in the Journal of Consumer Psychology.
Awards and Grants
- MSI Young Scholar Award - Asst. Prof. Maria Ana Vitorino and Asst. Prof. Alison Xu
- HBES Early Career Award for Distinguished Scientific Contribution - Assoc. Prof. Vladas Griskevicius
- National Natural Science Foundation of China Grant - Assoc. Prof. Tony Cui
- Carlson School Dean's Small Grant - Assoc. Prof. Carlos Torelli
- National Science Center of Poland Grant - Prof. Kathleen Vohs
- 3M non-Tenured Faculty Grant Award - Asst. Prof. Yi Zhu
- Annaliese Maier Research Award - Prof. Kathleen Vohs