Jennifer Neuman, US Bank's VP of brand strategy and management, presents "Soul Searching as a Strategy" at Brand Matters on May 5 at 7:30 a.m. at the Carlson School. 

In her talk, she will reveal how the power of reflection gave a brand rediscovered purpose. 

Tickets are available now for $25. 

Jennifer Neuman


About Brand Matters

Offered jointly by the Carlson School of Management, Yamamoto Moss Mackenzie, and Twin Cities Business, Brand Matters is a speaker series that provides tools and insights to help companies build their brands. Each 90-minute event features an expert with first hand knowledge of branding and concludes with a question-and-answer session.