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Historic Land O' Lakes Commitment Establishes Endowed Chair in Marketing

September 3, 2014

Land O'Lakes, Inc., and the Land O'Lakes Foundation announced September 3 it will invest $25 million in University of Minnesota academics and Gopher Athletics. This is one of the largest single corporate commitments in the University's history and the largest commitment ever made collectively by Land O'Lakes, Inc. and the Land O'Lakes Foundation.

Land O Lakes

As part of the landmark gift, the organization pledges $2.5 million to establish the endowed Land O' Lakes Chair in Marketing, a position to be held by Professor of Excellence in Marketing Kathleen Vohs.

"Today's announcement underscores our commitment to educational excellence and further strengthens our investment in the pipeline of talent from the University of Minnesota," says Christopher Policinski, president and CEO of Land O'Lakes, Inc., and Carlson School of Management Board of Overseers member.

Vohs, who joined the Carlson School marketing department in 2005, has authored more than 150 scholarly publications, served as the editor of eight books, and has written extensively on self-regulation, and the consequences of self-control failure on impulsive behavior. She was recently named one of the Best Business School Professors Under 40 by Poets and Quants and a Breakthrough Business Thinker to Watch by Inc.com.

Read more on the Land O' Lakes investment here