During a 25 year career in retail financial services, James S. Henney has held a series of marketing, product management and research management positions supporting a wide spectrum of businesses, including retail banking, mortgage, small business and wholesale banking 

 

Currently, he is Senior Vice President of the Enterprise Customer Insights group for Wells Fargo Bank. Reporting directly to the bank’s CMO, his organization’s main areas of focus are research and analysis on the company’s brand and advertising programs, ethnic marketing, the customer experience and the creation of customer loyalty, integrated product offerings, and competitive intelligence.

 

Prior to joining Wells Fargo, Henney spent almost 15 years with Bank of America in both Seattle and San Francisco, where he was responsible for managing several customer research and analytic teams. Previous to relocating to San Francisco with Bank of America, he was the Research Director for Citibank’s Mortgage business.   

 

Henney studied for his PhD and completed his MBA at the University of Washington, in Seattle.