 
Rajesh K. Chandy is James D. Watkins Chair in Marketing and Co-Director of the Institute for Research in Marketing at the Carlson School of Management. Chandy's research and publications on innovation have received a number of awards, including the Journal of Marketing's Harold Maynard Award for contributions to marketing theory and thought, the American Marketing Association's Early Career Award for Contributions to Marketing Strategy and TechSIG Award for the best article on Technology and Innovation, the Marketing Science Institute's Alden Clayton Award for the best marketing dissertation proposal, and the Mary Kay Award for the best marketing dissertation. He was named a 2003 Young Scholar by the Marketing Science Institute, and Fortune magazine described his findings on innovation as "an unorthodox and bracing set of management principles." He is a current or former editorial board member of the Journal of Marketing Research, IEEE Transactions on Engineering Management, Journal of Marketing, International Journal of Research in Marketing, Journal of the Academy of Marketing Science, and Marketing Letters. Chandy serves as a member of US Secretary of Commerce Carlos Gutierrez's Advisory Committee on Measuring Innovation in the 21st Century Economy. He is also a member of the Academic Council and the Knowledge Development Coalition of the American Marketing Association. An award-winning instructor in the MBA and executive programs at the Carlson School, Chandy received the 2002-2003 Outstanding Professor of the Year award, the 2003-2004 Award for Excellence in Teaching, and the 2003-2004 Outstanding Faculty Dedication Award for his contributions to teaching at the school.
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- Innovation
- Product development
- International business
- Technology management
- Marketing strategy
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Full List of Publications
Recent Publications
- "Radical Innovation Across Nations: The Pre-eminence of Corporate Culture," Gerard J. Tellis, Jaideep C. Prabhu, and Rajesh K. Chandy, Journal of Marketing (Jan. 2009).
- "The Fruits of Legitimacy: Why Some New Ventures Gain More from Innovation than Others Do," Raghunath S. Rao, Rajesh K. Chandy, and Jaideep C. Prabhu, Journal of Marketing(July 2008).
- "Competitive Response to Radical Product Innovations," Khaled Aboulnasr, Om Narasimhan, Ed Blair, and Rajesh K. Chandy, Journal of Marketing (May 2008).
- "Managing the Future: CEO Attention and Innovation Outcomes," Manjit S. Yadav, Jaideep C. Prabhu, and Rajesh K. Chandy, Journal of Marketing (Oct. 2007).
- "Why Some Acquisitions Do Better than Others: Product Capital as a Driver of Long-Term Stock Returns," Rajesh K. Chandy, Alina Sorescu, and Jaideep C. Prabhu, Journal of Marketing Research (Feb. 2007).
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Selected Media
- December 14, 2008, BusinessWeek podcast interview with Michael Arndt, "Innovation of the Week Podcast: Five Traits of Innovative Companies: Corporate Culture is Key."
- December 3, 2008 MinnPost article by Dan Haugen, "Spark of Business Innovation? Study Concludes Company Culture is Biggest Factor."
- November 18, 2008 Institute for Research in Marketing press release "Corporate Culture is the Principal Driver of Radical Innovation in Firms, According to U of M Researcher." This research was picked up by international outlets including Atelier (France), R&D Magazine, Yahoo! News India, the Star Tribune, and Science Centric (Bulgaria).
- July 28, 2008 Financial Times article, "Corporate Culture Key to Innovation Success," by Peter Marsh.
Selected Recent Presentations
- July 28, 2008. Panelist, "CEO Forum on Innovation," Institute for Research in Marketing Speaker Series, University of Minnesota.
- May 23, 2008. Session Chair and Panelist, "Metrics of Growth," Carlson on Metrics, Institute for Research in Marketing Conference, University of Minnesota.
- May 16, 2008. Presented at The Ditchley Foundation's Innovation: The Driving Force in Business? Conference.
- January 29, 2008, online open discussion for the United States Mission to NATO and the US Dept of State's Ask America feature, "Award-Winning Scholar Discusses Teaching Innovation."
- December 10, 2007, Chandy served as a member of the US delegation for the China-United States Innovation Conference: Building an Innovative Society, Beijing, China. The conference was sponsored by the U.S. Dept. of Commerce, the U.S. Dept. of State, the Chinese Ministries of Science and Technology and Commerce, and the National Development and Reform Commission of China. The gathering featured top US and Chinese government, business, and academic leaders, including US Commerce Secretary Carlos Gutierrez and New York Mayor Michael Bloomberg, and was associated with the China-US Strategic Economic Dialog.
Selected Professional Activities & Honors
- February 2008, winner, American Marketing Association's TechSig Best Paper Award for 2006 for "From Invention to Innovation: Conversion Ability in Product Development," co-authored with Brigitte Hopstaken, Om Narasimhan, and Jaideep C. Prabhu and published in the Journal of Marketing Research (Aug. 2006).
- August 2007, named to the American Marketing Association Knowledge Development Coalition and to the AMA Academic Council.
- Named co-director of the Institute for Research in Marketing at the Carlson School of Management, June 2007.
- Received an Honorable Mention in the American Marketing Association's TechSIG Best Paper Award competition for the best paper on technology or innovation published in 2005 for the paper "The Impact of Acquisitions on Innovation: Poison Pill, Placebo, or Tonic?"
- Named to Department of Commerce Measuring Innovation in the 21st Century Economic Advisory Committee by Commerce Secretary Carlos M. Gutierrez, along with 15 business and academic leaders, including six Fortune 500 executives.
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Rajesh K. Chandy, Professor of Marketing
Co-Director, Institute for Research in Marketing
Carlson School of Management
University of Minnesota
321 Nineteenth Avenue South, Suite 3-150
Minneapolis, MN 55455-0438 USA
(612) 626-4775, fax (612) 624-8804
rchandy@umn.edu
Instructional profile
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